SOTHEBY’S INTERNATIONAL REALTY




TTR Sotheby’s International Realty is one of the highest-performing residential real estate companies in the nation and in the Washington metropolitan region, closing over $3 billion in sales in 2017.

Clients of TTR Sotheby’s International Realty benefit from the firms global reach, powerful marketing, and superior professional service – regardless of the price.








THE HIGHEST LEVEL OF INTEGRITY, PROFESSIONALISM, AND EXPERTISE AWAITS YOU.


Our Extraordinary Heritage

Recognized worldwide, the prestige of the Sotheby’s brand is unparalleled. The acclaimed Sotheby’s auction house, established in 1744 in London for collectors of art and other fine possessions, expanded to New York City in 1955.

TTR Sotheby’s International Realty inherited the iconic brand name, building on its centuries-long legacy by delivering unrivaled real estate services. Our reputation of quality service and expertise is unmatched.

Above: Merrywood Estate, McLean Virginia | Left: 6205 Kennedy Drive, Chevy Chase Maryland

Above:The Winchester - Bequia, Saint Vincent and the Grenadines

Global Connection

When a home is represented by TTR Sotheby’s International Realty, it is presented to a highly qualified global clientele through exclusive channels and relationships.

Our network of over 930 brokerages span 70 countries worldwide, making TTR Sotheby’s International Realty a truly global real estate brand.


OUR GLOBAL NETWORK

21,000 Agents

930 Brokerages

70 Countries

21,000 Agents



Top Left: Luggala - Roundwood, Ireland | Top Right: Huizen, Netherlands | Bottom: Ravello - Salerno,Italy

Exclusive Media Partners

TTR Sotheby’s International Realty has exclusive advertising partnerships with the most significant media companies and real estate-focused websites in the world. With an emphasis on brand exclusivity, we have contracted with strategic media powerhouses whose innovation, experience, and international impact allow us to give unmatched exposure to our listings worldwide.

From the only real estate app on Apple TV to the Friday Mansion Global site of the Wall Street Journal, no other brokerage firm provides the exclusive exposure captured by our global media plan.

Above: Rock Ford Estate - Hume, Virginia


The Sotheby’s International Realty® brand continues to stand out as the dominant luxury real estate company to the global elite readership of the Financial Times.

The brand promotes property videos and is the exclusive lifestyle search partner on propertylisting. ft.com and is featured in FT print advertisements.


Friday is “Real Estate” day for The Wall Street Journal – the anticipated day where new global real estate coverage appears in print and online. The Sotheby’s International Realty® brand has 100% ownership of Fridays globally with fixed brand ad units on WSJ.com real estate article pages within the real estate section for 32 Fridays in 2018.

We also advertise our properties via The Featured Property widget on The Wall Street Journal’s homepage.


The Sotheby’s International Realty brand is the exclusive advertising partner for the ‘Find a Home’ landing page of the Real Estate Section - featuring a video module built into the framework. This module provides a rich level of exposure for the property videos that are featured.

We are also the exclusive sponsor of the real estate section slideshows which provides highimpact branding and drives over 12 million media impressions worldwide.


The Sotheby’s International Realty® brand will continue to be a major contributor to Mansion Global’s “hero carousel” - a signature advertising position on the page, showcases the most exceptional properties on the site.

The Sotheby’s International Realty brand will own 100% sponsorship of real estate articles during 50 Fridays in 2018. Mansion Global delivers a propertyloving real estate audience, that is 70% international and 30% US.


Elle Decor and the Sotheby’s International Realty® brand create a destination that exclusively features photo collections of current Sotheby’s International Realty’s listings, curated by Elle Decor’s taste-making editorial team.

This deeply customized content destination will feature the Sotheby’s International Realty brand’s property photo galleries alongside ELLEvated Entertaining content pieces and inspirational real estate content, creating an engaging and robust experience for readers.


The Sotheby’s International Realty® brand has an exclusive partnership with the Nikkei, the most influential news publication in Japan and one of the major media powerhouses in the world.

This alliance enables the brand to generate Japanese buyer interest through the Nikkei’s digital platform which reaches over 29 million monthly readers. The Sotheby’s International Realty brand is the first real estate brand to present property listings outside of Japan to readers of the Nikkei.


The Sotheby’s International Realty® brand will continue to be a major contributor to Mansion Global’s “hero carousel” - a signature advertising position on the page, showcases the most exceptional properties on the site.

The Sotheby’s International Realty brand will own 100% sponsorship of real estate articles during 50 Fridays in 2018. Mansion Global delivers a propertyloving real estate audience, that is 70% international and 30% US.


Real Estate is one of the strongest traffic drivers to architecturaldigest.com. Sotheby’s International Realty® brand will own the most powerful placement on their website with a 4-month exclusive ownership of the real estate channel, and a full year buyout of the real estate index page.



The Sotheby’s International Realty® brand will sponsor 35 Fridays of the Bricks & Mortar section with 100% ownership of the prominent Property channel.


Our custom of property advertisements - unique to the Sotheby’s International Realty® brand - features 40 exceptional images and a direct link to view that property on sothebysrealty.com providing thousands of interactions monthly.



The Sotheby’s International Realty Apple TV app is designed to fully immerse consumers in the brand. With our innovative app, home buyers can discover Sotheby’s International Realty properties from the comfort of their living rooms. Unique to our app, users can explore our extraordinary offerings via lifestyle and amenities and can highlight properties and recent searches.


Juwai.com is the No. 1 Chinese international property portal. Juwai will provide 12 months of property syndication and promotion for all Sotheby’s International Realty brand properties during 2018. Sotheby’s International Realty will also have a lifestyle branded microsite on juwai.com that promotes and drives traffic to the brand’s property listings.



As the leading voice for modern design, architecture and interiors, Dwell.com reaches an affluent, sophisticated and design-savvy audience. Sotheby’s International Realty® brand leverages Dwell’s dedicated audience by running ad banners and brand content throughout out the year.​​​​​​​

Global Property Distribution

The Sotheby’s International Realty® brand partners with and distributes properties to the most significant media companies and real estate-focused websites in the world in order to increase exposure and drive the online consumer back to the rich content on ttrsir.com and sothebysrealty.com.

SothebysRealty.com is the number one luxury real estate site in the world. Every TTR Sotheby’s International Realty listing makes its global debut at SothebysRealty.com and then cascades through our global network of 120 regional Sotheby’s International Realty affiliate websites, providing massive additional exposure to buyers in virtually every market in the United States and around the globe.

The Journey Your Home Will Make





[ SOTHEBYSREALTY.COM & A NETWORK OF 120+ SOTHEBY’S INTERNATIONAL REALTY BROKERAGE WEBSITES AROUND THE WORLD ]

Brilliant Photography

TTR Sotheby’s International Realty’s properties are brought to life through world-class photography. With strict guidelines for property photography — including standards for lighting, composition, and content — TTR Sotheby’s International Realty guarantees the best image of your home.

Above: 3245 N Street - Georgetown, DC

Top: 8922 Jeffery Road - Great Falls, VA Bottom-Left: 3030 Chain Bridge Rd NW - DC Bottom-Right: 8014 Charnick Rd - Orlean, VA

Exceptional Print Marketing

TTR Sotheby’s International Realty takes great pride in producing top-notch print marketing pieces that showcase our best-in-class photography. Beautiful brochures are produced for each of our properties, and are distributed to our seven offices, key Sotheby’s International Realty offices worldwide, and on display at Sotheby’s Auction House in New York and London. Additionally we periodically produce books and direct mail announcements that feature images of our finest properties.

Building on our partnership with Sotheby’s Auction House, we have entered into a literary collaboration to publish a signature magazine - Art & Home. Art & Home engages readers with sophisticated content and features a extensive gallery of our properties currently on the market.

Digital Innovation

The world’s most extraordinary properties deserve the world’s most extraordinary marketing. With innovative solutions for today’s digital landscape, TTR Sotheby’s International Realty reaches consumers via social media, best-in-class mobile applications, video, targeted email, and a state-of-the-art virtual reality platform.

Regional Media Partners


TTR Sotheby’s International Realty hand selects the premier print & digital publications covering the DC, Maryland and Virginia region.

We target publications that focus on real estate, luxury lifestyle, art, regional events, and philanthropic missions.

Local Expertise

From the bustling neighborhoods in the District to the country homes of Loudoun County. Our reach covers a variety of different regions, and our team provide a wealth of local expertise.

Our network of local real estate professionals apply their local market knowledge to create a comprehensive and customized plan for a home that takes into consideration all avenues of marketing: print, digital, public relations, advertising and social media. To guide them in this we have a team of brand marketing experts that stand ready to offer assistance and insight, and an array of tools and resources they can tap into.

Our offices are strategically located across the DMV region, providing convenient access points for our clients and critical exposure to buyers.

Alexandria
400 S Washington Street | +1 703 310 6800
Arlington
2300 Clarendon Blvd | +1 703 745 1212
Annapolis
209 Main Street | +1 410 280 5600
Bethesda
Coming 2018!
Chevy Chase 
5454 Wisconsin Ave | +1 301 967 3344
Downtown DC
1515 14th Street NW | +1 202 234 3344
Georgetown
1206 30th Street NW | +1 202 333 1212
McLean
6723 Whittier Ave | +1 703 319 3344

Leading the Market

TTR Sotheby’s International Realty is one of the highest-performing residential real estate companies in the nation and in the Washington metropolitan region, closing over $3 billion in sales in 2017. Worldwide, Sotheby’s International Realty sold over $95 billion of luxury property.

TTR Sotheby’s International Realty is one of the highest-performing residential real estate companies in the nation and in the Washington metropolitan region, closing over $3 billion in sales in 2017. Worldwide, Sotheby’s International Realty sold over $95 billion of luxury property.

$3.02bn

Compass

$2.36bn

McEnearney Associates

$1.37bn

Washington Fine Properties

$2.51bn

Weichert Realtors

$2.08bn

Keller Williams Capital Properties

$1.74bn

2017 TOTAL SOLD. Sources: TTRSIR: BrokerWolf. Competitor: Broker Metrics. Companies with less than 30 offices, 1/1/17-12/31/17. Counties: Alexandria, Arlington, Anne Arundel, Fairfax, Falls Church City, Loudoun, Montgomery and Washington DC.

Representing All Price Points

Clients of TTR Sotheby’s International Realty benefit from the firm’s global reach, powerful marketing, and superior professional service - regardless of the price. In addition to record-setting sales, in 2017 70% of our transactions were under $1million.

Source: MRIS, 1/1/17-12/31/17. Data deemed reliable, but not guaranteed

Market Share

TTR Sotheby’s International Realty dominated the upper-end of the market in 2017, with incredible market share across DC, Maryland, and Virginia

Source: MRIS, 1/1/17-12/31/17. Data deemed reliable, but not guaranteed

62%

of sales $5million+ in Montgomery County were represented by TTRSIR

33%

of sales $5million+ in Northern Virginia were represented by TTRSIR

50%

of sales $5million+ in Kalorama were represented by TTRSIR.

WORK WITH US

The Patterson Group is one of the most experienced and trusted real estate teams in the area, serving the community of Alexandria, VA for more than 30 years.

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